Bel
Onboarding as a culture builder
![](https://siaxperience.wpengine.com/wp-content/uploads/2023/09/Bel-hero-scaled-2-1-1.jpg)
Overview of mission
Bel, a global agribusiness company, wished to develop a better onboarding process for new employees. Beyond making sure everyone understood their roles, this meant getting new joiners to buy into the company’s mission and culture, creating a sense of community and belonging. There were four overarching paths driving this approach:
- Creating a community of Bel newcomers
- Understanding and then experiencing the Bel ecosystem and value chain
- Enlisting managers to play a key role in the onboarding path
- Designing a customized onboarding approach based on an employee’s location and function
![](https://siaxperience.wpengine.com/wp-content/uploads/2023/09/Bel-cheese-2.jpg)
Work highlights
SiaX collaborated with Bel to create a series of design thinking workshops to outline the purpose of each path, a RACI matrix to identify key stakeholders, key steps in the process, conditions for success, and prototype exercises to stress test deployment.
We, then, created a new employee roadmap with three touchpoints—preboarding, onboarding, and postboarding—to cover an employee’s first six months, along with related action items for all parties involved.
![](https://siaxperience.wpengine.com/wp-content/uploads/2023/09/Bel-eating-bread-scaled-1-1.jpg)
Key outcomes
The collaboration between SiaXperience and Bel was a successful venture resulting in increased employee buy-in, a more seamless transition for new team members, and a better understanding of how to succeed at the company.
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